Create Elise.md

Docs/Personas/Elise.md

@@ -0,0 +1,32 @@
+# Persona: NAME (scenario summary)
+
+## Background
+
+- Name: Elise
+- Age: 31
+- Gender: female
+- Occupation: Communication and marketing at a cycling initiative by the city
+- Computer skills: Moderate
+- Demography: Western, educated, middle class
+
+
+## Interests & Influences
+
+Elise is a young woman which is worried about climate change and the environment.
+As such, she choose to work for an organisation which facilitates cycling in the city, which:
+
+- rents out bicycles to students
+- runs a few bicycle repair stores
+- install public bicycle pumps all over the city
+- maintains the bicycle parkings in the city (e.g. by removing abandoned bicycles)
+- and various other actions to reach out
+
+Her job is _communication and social media_, so she has to maintain the website, send out a newsletter and support other campaigns.
+
+## Motivations
+
+## Goals
+
+## Needs and expectations
+
+## Pain points & frustrations